Making data more open and connected.
At Future, we build products that reinvent the way merchants serve customers, and customers serve merchants, enriching the lives of both.
We believe that by starting with reinventing the connection of data, we can connect our species globally in a way that enriches humanity.
The data layer we’ve built reinvents the way data is connected by enabling the ability for users to carry around their data and connect it to get a more customized experience. We believe connecting data in a more open way unlocks a new form of currency, information.
When currency becomes information, and information becomes currency, this completely reinvents the way merchants and users can interface with each other.
What is Future?
During the Winter of 2022, I was cruising down Pacific Coast Highway after watching the sunset near Carbon Beach. I pulled over on the side of the street to call my Co-Founder, Lee. This was the first of many, in a series of events, where one would share ten bad ideas before reaching a single winning idea.
People and investors
Jay & Phil McGraw
Strategic Advisor (ex-Walmart, ex-AMEX)
Co-Founder & CEO
Design (ex-Shopify, ex-Affirm)